In the last few months as the
Coalition Government in the UK has struggled to deal with huge deficits and
other financial matters left behind by the previous government, one of their
lesser known decisions is very rapidly about to have a significant impact on
the small business world. This decision is to remove the Business Link service
as from the 25th November, a decision which for a long list of reasons, is
going to prove a very detrimental step indeed.
Prior to the arrival of the
Business Link service across the UK in the mid 1990’s one could rightly argue
that the level and standard of advice being given to start-ups was pretty much
of a post code lottery. Many so called Enterprise Agencies that were operating
at the time were no more than one man businesses, literally in many cases as
the number of women working in this sector was very small. Even worse was the
fact that many of these Agencies were staffed by people who had little or no
self employment experience.
The introduction of Business Links
changed all this significantly and for the last 15 years or so the range and general
quality of services available across the country have improved out of sight.
Unfortunately one of the real weaknesses of the Business Link system is that it
is a national body, albeit with regional influences and differences, and one of
their problems has been their relatively poor promotional performance and their
inability to reach much more than 15% of total start-ups each year. Despite
this Business Links have, across the country, provided advice, information and
training workshops for many hundreds of thousands of new business start-ups.
The recent general election in the
UK and the forced requirement to concentrate on cutting the huge financial
A lot of people that are relatively new to Internet
marketing usually get stuck somewhere in the process of figuring out the ‘back
end’ technology. They’re not sure what hosting is, or how to set it up. They
have no idea what an FTP client is. They are scared to death about creating a
squeeze page or website.
They don’t understand how auto-responders work or how to put
a PayPal button on a sales page. They think they have to have a Hollywood type
video for their own product. They don’t know how to make their domain name they
bought live on the Internet. They believe they have to know website coding to
make a website.
You know, stuff like that.
Well the reality is people make it way more complicated than
it really is. The back end technology is so much easier today than it used to
be. If it wasn’t, a lot of companies wouldn’t even exist today.
So Internet marketing newbies really have 2 choices… they
can pay someone else to set up the technology stuff for them, or they can learn
Unless they have no desire to learn it themselves AND they
have a lot of money and time to waste paying someone else to do it for them,
it’s always better to learn the process.
Think about it. Why would you pay someone to do something
for you when it could literally take you 5 minutes to complete the task. What’s
the value of your time? What’s 5 minutes worth to you versus 2 to 3 hours, or
even worse, 2 to 3 days?
If you are going to pay someone, you’re most likely going to
hire an outsourcer from India or another overseas country because the cost is
much cheaper. But the …
Email marketing technology is
extremely useful where increasing sales and promoting your product is
concerned. Many online and offline business now use email marketing technology
as a core strategy in their promotions plans and there are several reasons for
Firstly, email marketing
technology, like auto responder services, is cheap. There is no reason to hire
multiple people to go through email and customer lists and figure out which
customers need to be sent which mailers. An auto responder can be tuned to send
the right email to the right client and can do everything from inform them of
new products to pointing out accessories they should look into – all this, for
a one-time low price for simple software that anyone can easily understand.
It’s also effective to use email
promotions in your business. By tracking customer preferences you can target
the customers that are going to be interested in the specific product rather
than targeting everyone in your email list. They can also be targeted based on
the city or age of your customer.
Email marketing software can be
used to send out up to date news and information about your products and ensure
that customers are always aware of services and promotions they can avail. They
are also really easy to use with simple or professional templates available
that do not need to be worked on that much. It is also possible to include list
segmentation and include automatic tracking and reporting.
In conclusion, email marketing
technology is not only easy to use, it also provides a bunch of other
advantages to business owners both online and offline. This is why it is
something that must be included in marketing strategies so as to increase
business in this ailing economy.…
marketing: Starting a small business may not be a daunting task but promoting
the products and maximizing the revenue may definitely necessitates lot of hard
work and employment of the right kind of strategy.
All you need is to do
is to pay keen attention to the conditions of the market and formulate the
right business development methods. With the various means of flacking your
product are many, bringing them to the common people is easy, but convincing
them about your reputation is really tough. Here are some easy and innovative
ideas to increase sales that anybody can implement into their online marketing
Create a survey for
your site and encourage your visitors to participate. Give them something in
return such as a free gift or discount on their first order. Offering
“Freebies” is an great way to increase your customer’s trust in you,
thus bringing you more sales. Surveys can help you find if something needs to
be changed on your site or in the way you conduct your marketing. This
information could be invaluable to your business! Another way to offer
something free it to offering a free bonus with every order.
Post a tip board on
your website. Change them either daily or weekly to keep people coming back for
more. Just make sure the tips which you are giving are helpful and contain
useful information and resources.
customers and potential customers in order to assure their experience was
satisfying or to offer your help and assistance when needed. This shows the
customer you are caring about providing a good experience for them and are
willing to help them if they need it.
Keep your website
fresh and update it on a regular basis. If you never add anything new …
In the 21st Century,
there are very many opportunities to make money online. The internet technology
offers a new a new approach to doing things globally. It enables transactions
that hitherto had been outside the horizons of people’s imagination. In this
article, we shall look at those things that are known to be making money online
for people in today’s world. This statement is necessary because the dynamic of
change and the rapid momentum accompanying it are clearly unprecedented in
human history. Get hooked up onto the internet: the opportunities are
3 Principal Make Money Online
The following are the
principal Make Money Opportunities to date:
system – commonly applied to tangible products – whereby you promote and sell
someone else’s product for a pre-agreed percentage of the sales value;
This is very much like drop-shipping, but it is used to refer to the transaction
involving digital products – especially software, applications, and e-books;
Niche Marketing: This
is a situation whereby you endeavour to identify a qualified traffic that you
would target your promotional efforts to, in order to market and sell a
specific digital product to. This group of people are the target market – the
niche market for that specific product.
Make Money Online Irrespective Of
No matter your
circumstances, you too can make money online. Are you a teenager, student,
Grandma, Grandpa, Single Mom, Divorced, Widow or Widower? You can make money
online. Get started and see how easy it is. The easiest and most
newbie-friendly place to start is ClickBank Marketplace. Go to and register today as an affiliate. Keep the
password, and account nickname. Now, go to ClickBank Marketplace and pick any
product of your choice to promote. Go to
or go to and buy …